The GRO Agency

Drumstick

We partnered with an American favorite to update their look. Utilizing existing concepts, we reworked and refined, then extended the new brand across the full portfolio. We created all of the sub-brand marks, including the breakthrough Crushed It product, and amplified the brand across other consumer touchpoints.

  • PACKAGING DESIGN ADAPTATION: FULL PORTFOLIO
  • SUB-LINE LOGO DESIGN
  • PRODUCT PHOTOGRAPHY
  • PACKAGING PRODUCTION
  • POINT OF SALE