Web Design & Development
Our skilled designers know exactly where to place each asset on your site from graphics to copy, to get the ultimate wow factor. But much more than a great looking site is a simple, but never plain, user interface design.
Face to face interactions may never occur and your customers will be serviced by the speed, ease, and design of your website…which will make all the difference in your brand’s position in this food space. GRO designs and develops websites that are as functional as they are beautiful. Our eCommerce experts understand customers, closely track their shopping behaviors, and keep up with the cultural shifts and changes in technology. We remain abreast of the latest and greatest features on the market that can be implemented to improve speed and overall function.
GRO did an expert job at refreshing the brand, without alienating our existing, very loyal consumer base. Since redesigning our packaging and website we have seen an increase in national distribution and club store opportunities.
Mitzi Dulan
Founder Simply Fuel
Our SEO driven copy is just what you need to complement your graphic and marketing assets. With an ever decreasing human attention span (literally, shorter than a goldfish’s), it’s important to develop strategic copy that will grab your audience’s attention and keep it. From catchy headers to taglines that remain stuck in your customer’s brain like the lyrics to their favorite song, our job is to find unique ways to put your brand into words that they’ll remember.
Web Design Case Study
Simply Fuel
The Challenge
Health & energy snack brand Simply Fuel had outgrown its humble beginnings as a viral homemade sensation and go-to snack of the Kansas City Royals.To expand and deliver her scrumptious, protein-packed energy balls to the masses, Simply Fuel needed to level up the packaging, but in a way that still reflected the brand’s homemade elements. With an opportunity to delight both new and existing customers, Simply Fuel engaged The GRO Agency to invigorate their product packaging and design.
The Solution
Simply Fuel’s new packaging concept successfully evoked a nostalgic and appetizing mindset with elements of “home-made” brand visuals. To convey a visual language of warmth, care, and the handcrafted quality of the products, the packaging design serves as a nod to fresh baked goods packaged right at the counter. The product messaging lends itself to a guilt-free indulgence, and the high-quality product photography seals in the undeniable fact that these delectable morsels taste too good to be healthy.
GRO did an expert job at refreshing the brand, without alienating our existing, very loyal consumer base. Since redesigning our packaging we have seen an increase in national distribution and club store opportunities.
Mitzi Dulan
Founder Simply Fuel